Learn social media, paid ads, funnels, and campaign reporting with a practical step-by-step system.
BeginnerSelf-paced4 curriculum sections
About this course
This course gives learners a practical foundation in digital marketing. It covers social media strategy, content planning, lead generation, campaign structure, funnel basics, and reporting so students can launch and optimize real campaigns.
What you'll learn
βBuild clear digital marketing campaigns from planning to launch.
βUnderstand social media, search, email, and paid promotion basics.
βCreate a content calendar and lead funnel for small businesses.
βMeasure campaign performance using key marketing metrics.
Inside the curriculum
Module 1: Marketing Foundations+
Digital channels, customer journey, core terminology.